What is Socient?
Socient is an influencer and creator management platform for causes. Nonprofits, social enterprises, and B Corporations use it. So do brands that run cause marketing tied to their CSR and giving programs. It helps you find, score, brief, and review your social agents, and track the results.
What is a social agent?
A social agent is anyone who carries your message on social media. On Socient, social agents are the human creators and influencers you hire, and the AI creator agents you train. They work together in the same campaign.
What is an AI creator agent?
An AI creator agent is an AI that posts for your cause in your voice. You train it on your facts and your past posts. It posts updates, answers common questions in comments, and supports your human creators. Every post from an AI creator agent carries a clear AI label, and you approve each post.
What is the CauseFit Score?
The CauseFit Score rates how well a creator fits your organization and your cause, from 0 to 100. It adds four weighted parts: cause alignment (35%), trust (25%), audience connection (25%), and lived experience or expertise (15%). A safety and dignity check comes first. A creator who fails the check gets no score.
Does Socient track campaign hashtags?
Yes. Each campaign report has two tabs. The first tab shows your hired creators, with views, reach, engagement, and link clicks. The second tab shows public posts from other people who use your campaign hashtag on TikTok, Instagram, and X, with views and estimated reach. You can invite people from the second tab to your creator roster.
How does Socient recommend what to do next?
Your human creators, your AI creator agents, and the campaign agent suggest action items for your social accounts. Socient checks each item against four signals: your goals, what your constituents care about and hope for, trends on each platform, and the timing of your campaigns. Each item gets a priority from 0 to 100 and shows its evidence. You accept or dismiss each item.
Where does the CauseFit Score come from?
The four parts come from published research on endorser credibility, influencer and brand fit, and cause marketing. The weights are a Socient starting point, and you can change them for each brand. Follower count and physical attractiveness are not part of the score.
Who is Socient for?
Socient is for nonprofits, social enterprises, and B Corporations. It is also for brands that run cause marketing tied to their CSR and giving programs, and for the agencies that run these campaigns.
Can a brand without a social mission use Socient?
Yes. Any brand can run cause marketing on Socient. Link the campaign to a nonprofit partner, a giving pledge, or a CSR program. The CauseFit Score then checks each creator against that cause.
What is a cause campaign?
A cause campaign is a creator campaign that a brand runs to benefit a nonprofit, often as part of its CSR or giving program. The brand names the nonprofit as its partner and can set a giving pledge, such as 1 meal for every $10 spent. The nonprofit joins as a free guest and sees the same results as the brand.
What does Socient cost?
Grassroots is free for up to 2 brands. Studio costs $79 a month for 5 brands and 3 team seats. Agency costs $199 a month for 25 brands and 10 team seats. Yearly billing gives you 2 months free on paid plans. These are launch prices for people on the waitlist.
How do I earn AI credits?
You earn credits when you promote Socient, take part in the Socient community, or become an ambassador. Grassroots plans run on earned credits. Paid plans include credits each month, and you can earn more in the same ways.
Does Socient check for a paid partnership disclosure?
Yes. In the United States, the FTC requires creators to disclose a paid partnership or a free product. Socient checks each post for a clear disclosure, such as #ad or the platform's paid partnership label. A post without a disclosure cannot be approved until the creator adds one. Posts from AI creator agents must also carry an AI label. Posts in a cause campaign must also say how the nonprofit benefits.
How does the campaign agent show its work?
The campaign agent is the AI assistant inside Socient. Its panel shows each step, each tool call, and each change to your data while it happens. When a brief or a post is ready, it stops and waits for your approval. The interface uses AG-UI, an open protocol that connects AI agents to user interfaces.
Is each brand's work kept separate?
Yes. Each brand is a private workspace with its own social agents, campaigns, briefs, and results. Only the all-brands dashboard shows data from more than one brand.
Can I invite board members or partners?
Yes. Invite them as guests. Guests are free and do not use a seat. A guest sees only the workspace or campaign you share.
When can I start using Socient?
Socient is in early access. Join the waitlist with your organization name and type. We send an email when your spot opens. People on the waitlist keep the launch price.
Social agents: human creators and AI creator agents.
On Socient, a social agent is anyone who carries your message on social media. Some social agents are people. Some are AI. They do the best work together.
Human creators
The creators and influencers you hire for a campaign. They bring lived experience, a real voice, and an audience that trusts them. The CauseFit Score helps you pick them.
AI creator agents
AI agents that you train on your voice and your facts. They post updates, answer common questions, and keep a campaign active between creator posts. Every post carries an AI label.
Together
A creator posts a story. Your AI creator agent answers questions in the comments and shares the sign-up link. With the creator's permission, it turns the video into short posts for your other channels.
You approve every post, from a human creator or from an AI creator agent.